This privacy policy sets out how uses and protects any data information that you give us when you use this website. We’re committed to ensuring that your privacy is protected and only use your information as you have requested. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from its last modified date of 21/05/2018.

Your data

We’re committed to protecting and respecting your privacy, only sending you information that is relevant to us and never selling your data to a third-party, unless we’ve explicitly notified you that this would be the case in advance.

This Privacy Policy sets out when and why we collect personal information about people who visit our website, how we use it, the conditions under which we may disclose it to others and also how we keep your data secure.

“Any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier.”

What we collect

We may from time to time collect the following information:

  • name and job title
  • contact information including email address
  • demographic information such as postcode, preferences and interests related to the industries we cover
  • other information relevant to customer surveys and/or offers, or to support our product offering

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • To send our regular email newsletter updates.
  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

We will only send you information about our services and offerings, or news related to the industry. We will never share your personal data with third-parties.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

We use recognised market-leading email management software called Campaign Monitor, recording your data and preferences for contact securely and only for our use.

If you want to stop hearing from us

In every single email you receive from us there will be a clear link to change your preferences or to unsubscribe from our email list.

If you have any issues finding such facilities to manage your preferences or to unsubscribe, please contact us.

How we use cookies uses cookies and operates an ‘implied consent’ policy. By continuing to browse we’ll assume that you are happy to receive cookies from If you are not happy please read the information below that will help you to control cookies on your computer.

We use a number of different cookies on If you do not know what cookies are, or how to control or delete them, then we recommend you visit for detailed guidance.

The information below describe the cookies we use on this website and what we use them for. Currently chooses to operate an ‘implied consent’ policy which means that we make the assumption that you are happy with this usage. If you are not happy, then you should either not use, or you should delete cookies having visited the website, Alternatively you can browse the website using your browser’s anonymous usage setting (called “Incognito” in Chrome, “InPrivate” for Internet Explorer, “Private Browsing” in Firefox and Safari etc.)

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

Cookies are generally classified as either session or persistent cookies, depending on how long they are used for:

  • Session cookies only last for your online session and disappear from your computer or device when you close your browser.
  • Persistent cookies stay on your computer or device after the browser has been closed and last for the period of time specified in the cookie. These persistent cookies are activated each time you visit the site where the cookie was generated.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Types of cookies you may encounter on

Session cookies: We only use session cookies if you have commented or logged into the news blog before. If you have done so then this session cookie remembers your status to make your use of the website easier, nothing more.

Google analytics: We use Google Analytics to help us understand what our users do on our website, which pages they visit and how they find us. No personally identifiable information is stored in Google Analaytics, it is all anonymous. The data it does collect is only available to senior staff. You can find out more about Google’s position on privacy as regards its analytics service at

Sharing tools: If you take the opportunity to ‘share’ content with friends through social networks – such as Linkedin, Facebook or Twitter – you may be sent cookies from those websites or services. We don’t control the setting of these cookies as they are from external service providers, so we suggest you check the third-parties websites for more information about their cookies and how to manage or remove them.

External services: Sometimes we use external services to embed content within soafinance, such as videos from other news sites. These services may use cookies, we suggest you check the third-parties websites for more information about their cookies and how to manage or remove them.

Email tracking: When we send a branded email to you, for our regular newsletter or an important announcement, we may use cookies to track who opens the email, who clicks on it and what they click on. This information is only used to help us decide what information is useful and important to our readers. If you disagree with this usage you can unsubscribe using the link from every email we send to you.

Surveys and contests: Our questionnaires and surveys may use a cookie to rememember that you have already answered the survey and what answer you gave. This information is anonymous and not used for any other reasons. We suggest that if you disagree with this usage you do not respond to our surveys or questionnaires.

Blog comments: In order for our users to be allowed to comment on our news and blog articles we need to use a cookie. This helps us to know when you are logged in. You can choose to comment anonymously by giving a false name and email address if you choose.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We will only use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

If you believe that any information we are holding on you is incorrect or incomplete, please contact us as soon as possible. We will promptly correct any information found to be incorrect.